Persona Detection

AI answers are shaped by who is asking the question. Persona Detection reveals which audience types dominate AI responses and how to win visibility with each one.

Audience Intelligence

Market Intent Distribution

LLMs don’t answer for everyone equally. Our engine analyzes thousands of permutations to show which personas dominate AI-generated responses in your category.

Identify high-value segments
Tailor content for LLM preference
Optimize for user intent
Digital Marketing Manager50%
Content Strategist30%
Business Owner20%

How Persona Detection Works

Instead of guessing who your content is for, we provide a data-backed breakdown of LLM priority.

Summary Cards: Top Personas

An instant overview of the most influential audience personas driving AI-generated answers in your category.

Persona Identity
Clear, human-readable persona names with icons (e.g. Technical Evaluator, Growth Marketer).
Key Traits
1–3 defining attributes that explain how this persona evaluates information.
Pro Tip:This helps teams immediately understand which audience types LLMs are optimizing responses for.

Detailed Persona Profiles

Deep persona breakdowns that explain how different users search, compare, and trust information in AI answers.

Behavioral Traits
Decision patterns such as comparison-heavy, research-driven, or action-oriented.
Prompt Language
Real vocabulary patterns these personas use when querying LLMs.
Pain Points
The problems they expect AI to solve and what makes them trust a source.

Persona Signals & Color Coding

Each persona is visually encoded to make insights instantly recognizable across reports.

Color Identity
Consistent colors map personas across dashboards and reports.
Fast Recognition
Teams can instantly align content and messaging to the right audience.

Ready to optimize for your personas?

Get a comprehensive audit of your brand's standing across every major user persona.